Small Business Marketing Tips

6 Simple Ideas to Make Your Business Stand Out!

1. Keep Your Business Unique 
San Gabriel is a historically significant and diverse community which sets it apart from other cities in Southern California. The majority of our businesses are one-of-a-kind, independent businesses that make our shopping choices diverse and distinctive. Cities who embrace their unique character have shown to have an economic advantage. 
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2. Network
One of the best ways to build a build a business is to go out and get to know different types of people and businesses. A strong network is one of the greatest assets any business person can have. The San Gabriel Chamber of Commerce puts your business name in front of potential customers and puts you in touch with other local businesses. 

3. Provide Quality Service
To make yourself stand out, provide the best customer service possible to give special attention to each customer you serve. Customers appreciate a higher level of service and they will come back because of it!

4. Leverage Your Community
You don't have to think big when it comes to your marketing efforts. Think locally. San Gabriel hosts a number of family events and is host to many schools and organizations. Sponsor a Little League team or a 5k charity run. Get to know your ideal customer and think about where they spend their time. Then search for opportunities to promote your business in front of your customer. 

5. Use Social Media... It's Free!
Nowadays, small businesses prefer social media marketing because it increases their reach, increases sales, and expands their network all at little to no cost and with a minimal time commitment. Create a Facebook, Instagram, Twitter, and/or a Snapchat account for your business. Use it to promote specials, new products, and to connect with customers.

6. Make Your Storefront Appealing
Aside from keeping your storefront clean, tidy, and trash free; make it inviting by putting up advertising that fits your store's decor. Your storefront is the window to your business, if it's inviting customers will want to come in. A good practice is to set up a display with your most popular items and other items that accent your products.